Lennart Nacke is an Associate Professor, the Associate Director Graduate Studies for Stratford campus, and the Director of the Human-Computer Interaction (HCI) Games Group at the University of Waterloo’s Games Institute.
As part of the Games Institute, Lennart is researching cognitive and emotional elements of player experience in video games, immersive VR environments, and ‘gameful’ applications, often using physiological measures together with surveys and player interviews.
Lennart has published more than 100 scientific papers, which have been cited more than 7,000 times. He strongly believes in understanding users first to build more engaging games and compelling player experiences. Lennart has served on the steering committee of the International Game Developers Association Games User Research Special Interest Group in the past, and is the chair of the CHI PLAY conference steering committee since 2014.
Gamification, Games user research, Human-computer interaction, Affective gaming, Social relationship-building games